Born in Quito, now based in Madrid. Lucho Dávila also known as iamtrece is a fashion image maker obsessed with the art of deception, visual arts and the number 13 (trece in spanish). This let him develop his passion for photography from an early age.
He did a major on Graphic & Visual Communication, at the same time studied photography and 3D rendering & animation. After that he studied a Master on NLP. Moved to Europe to study a Master on Strategy & Innovation and a Master on Fashion Photography
Power to the people, today more than ever. As it is today, (us) the world citizens managed once more to create inequity. Inequity between black, brown, yellow and white (and all colors in-between).
Showing how much we lack empathy and respect for others. For different nationalities, genders and opinions. This fashion story stands for those who has no voice or choice other than silence. And supports all of those who stands against inequity hoping for a better future. Alexander McQueen said —“I design clothes because I don’t want women to look all innocent and naive. I want women to look stronger. I don’t like women to be taken advantage of. I don’t like men whistling at women in the street. I think they deserve more respect. I like men to keep their distance from women, I like men to be stunned by an entrance… I want people to be afraid of the women I dress.“
Model – Maiken Wahlstrøm Nilssen @ Blow Models
Muah – Silvina Soueza @ Ana Prado
Styling – Karina Krzyminska
Retouch – Carlos Lucero